retraced is a sustainability-focused technology company that focuses on transparency across supply chains in the fashion industry. The company offers a cloud-based platform that leverages blockchain technology and data analytics, which enables its users to trace the entire lifecycle of their products, including the origins of materials, manufacturing processes, transportation, and more. The approach has enabled the fashion industry to address key issues related to ethical sourcing, environmental impact, and fair labor practices across global fashion supply chains.
Key customers and partnerships
As of September 2024, Retraced's platform is used by more than 150 fashion brands, including Desigual, Victoria's Secret, Pangaia, and Calzedonia, to connect and collaborate with over 15,000 suppliers.
In December 2021, the company partnered with Décor, a full-service, apparel design, manufacturing, and merchandising firm, to develop a chain-of-custody traceability tool. The tool was to provide enhanced visibility and transparency into fashion supply chains, allowing traceability to material origin and compliance monitoring.
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