Starling Minds

Starling Minds operates as a teletherapy platform, delivering evidence-based cognitive behavioral therapy (CBT) to employees. The platform encompasses self-guided CBT courses, one-on-one coaching, and a digital mental health assessment tool. Additionally, it furnishes employers with analytics and insights for monitoring employee mental health and well-being. The company's programs focus on stress management, anxiety and depression prevention education, and training. Offerings include 10-minute training sessions, brief exercises, progress tracking, webinars, peer support, educational content, and self-guided tools.

Developed by psychologists, Starling's digital therapy is driven by a system that replicates the processes and methodologies of human-guided therapy. Operating under a B2B2C model, the platform is accessible to employees through employers and health plans, extending its services to around 4.8 million covered lives in North America as of September 2023.

In addition, the company provides D2C services for individuals seeking mental health care priced at USD 29.99 per month, while the organization plan's cost is customized based on the number of employees and services required.

Key customers and partnerships

The company serves employers, educational institutions, unions and associations, and healthcare providers. The company has also partnered with several employers, including the Canadian Broadcasting Corporation and the City of Vancouver.

Funding and financials

In June 2020, it raised CAD 2.5 million (approximately USD 1.86 million) in a corporate funding round.