SeeTrue Technologies

Overview
News
Extended Reality?

SeeTrue Technologies is a Finnish company that develops eye-tracking solutions by combining sensors and computer vision technologies. Its patent-pending solutions are suitable for medical applications, AR/VR head-mounted displays, and across industrial applications.

The company’s products include 1) the ST ONE eye-tracking system, compatible with most eye-wear, capable of providing a diagonal field of view (FOV) of 100° and 2) the ST ART eye tracking solution with an unrestricted FOV for microscopes and ophthalmic- and ocular devices.

The company claims to have the world’s most-advanced robust eye-tracking solutions built on custom sensors and a unique computer vision approach, backed by a decade of research. Specifically, it claims that its VR tracking solutions provide 4x higher accuracy compared to its peers.

The software backing the eye-tracking tech provides post-processing tools capable of rendering video of recorded scene images, superimposed with the gaze points. The synchronized data contains the eye events (saccades, blinks, and fixations with their durations and coordinates) that can be used for analysis.

Key customers and partnerships

Key customers include optics manufacturers Olympus (based in Japan) and Leica (based in Germany).

In June 2022, the company partnered with medical equipment manufacturer Augmetiqs to provide clinicians with microscope-based data collection for cancer research. This utilizes AR and eye tracking capabilities for the collection of data from previously inaccessible datasets.

Funding and financials

In September 2022, the company raised EUR 460,000 (~USD 450,000) in a funding round from StartUp Fund Joensuu, North Karelia Growth Fund, Business Finland, and SeeTrue’s owners. The funds were allocated to expand and develop the company’s technology.

HQ location:
Joensuu FIN
Founded year:
2018
Employees:
1-10
IPO status:
Private
Total funding:
USD 859.5 k
Last Funding:
USD 100.0 k (Seed; Mar 2024)
Last valuation:
-
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