GoodTrust

Overview
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Wealth Management Platforms?
Product stageSegments
Go-to-Market
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Estate planning platforms
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GoodTrust provides digital estate planning services to help users manage their digital legacy and protect their online assets. The platform enables users to create wills, secure digital assets, and manage end-of-life plans through their accounts. Through its service, users can list their online accounts and specify what should happen to them after death, making it easier for heirs to locate and access these digital assets. The platform includes features such as a step-by-step will creation wizard, digital vault for storing important documents, and password management capabilities. GoodTrust also offers innovative tools like video reenactment technology and artificial intelligence that can bring still photos to life, allowing users to create digital time capsules. The service includes features for creating medical directives, durable financial power of attorney, funeral directives, and pet directives. In addition to estate planning, GoodTrust provides a Future Messages feature that allows users to schedule heartfelt notes to be delivered to loved ones on specific future dates.

The platform incorporates AI ethics considerations into its services, embedding AI markers in videos created using its Life Stories feature to ensure transparency about artificial content generation. GoodTrust emphasizes protecting users' digital memories and assets while providing practical solutions for estate planning needs.

Key customers and partnerships

In November 2022, GoodTrust partnered with the US Department of Veterans Affairs to offer Veterans free access to their Premium Plan for 12 months. The company also established a partnership with Veterans Justice Project NYC to provide digital estate planning services to low-income military veterans and their families.


Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
Palo Alto CA USA
Founded year:
2020
Employees:
11-50
IPO status:
Private
Total funding:
USD 7.3 mn
Last Funding:
USD 5.0 mn (Seed; Dec 2021)
Last valuation:
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