Reflaunt is a fashion technology company founded by Stephanie Crespin in Singapore. It provides a platform that enables luxury brands to capture a share of the booming second-hand market. Reflaunt's technology allows customers to put their past purchases from a brand up for resale with a click of a button on a global network of resale marketplaces. This solution integrates directly within a brand's existing ecosystem, allowing customers to resell items seamlessly while preserving the brand experience. Each resold item receives a digital ID placed on a blockchain, enabling brands to trace their products throughout the lifecycle and address counterfeiting issues. The company aims to help luxury brands embrace the circular economy model by tapping into the growing second-hand luxury market.
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