Team Spirit

Overview
Esports?
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Go-to-Market
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Team organizations
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Team Spirit is a Russian esports organization which fields rosters in Counter-Strike, Hearthstone, and Dota 2. Its partners include Red Bull, chair manufacturer DXRacer, online payment provider QIWI, CS:GO items marketplace MYCSGO, and Nike. It is the first Russian esports organization to work with Nike.

In February 2021, the company extended its partnership for an additional year with the Ukrainian betting technology company Parimatch. The new deal will see Parimatch continue as the title partner of the esports organization, with its logo being on the back, front, and sleeves of Team Spirit’s Dota 2 and CS:GO team jerseys. Furthermore, the gambling firm will gain rights to use the Team Spirit roster’s images for marketing purposes, and the two brands will collaborate on content and merchandise.

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IPO status:
Private
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