Happify

Happify is a digital mental health platform that offers evidence-based activities and interventions designed to improve emotional well-being. Founded in 2012, the company leverages gamification techniques and positive psychology principles to help users reduce stress, anxiety, and depression while building resilience and overall happiness. Happify's core product is a mobile app that provides personalized activities, games, and guided meditations based on cognitive behavioral therapy (CBT), mindfulness, and other scientifically-validated approaches.

The app uses proprietary algorithms to tailor content to each user's specific goals and needs. Key features include mood tracking, goal-setting tools, relaxation exercises, and interactive activities aimed at reframing negative thought patterns. Happify also offers a digital coach feature and community forums for peer support. In clinical studies, regular use of Happify has been shown to increase positive emotions and life satisfaction while reducing depressive symptoms. As of 2024, Happify covers over 18 million lives across 10 languages.

In July 2022, Happify Health rebranded as Twill, expanding its offerings beyond the consumer app to become an enterprise healthcare platform. As Twill, the company now provides configurable digital therapeutic solutions called Sequences for specific medical conditions like mental health, multiple sclerosis, pregnancy, and psoriasis. These Sequences combine digital therapeutics, care communities, coaching, and third-party services on a clinical-grade platform designed to integrate with existing healthcare systems.