Fourthwall

Fourthwall provides a platform for creators to establish their own homepages, launch online shops, design products, offer membership perks, accept donations, showcase their latest content, and directly engage with their most dedicated fans. Fourthwall serves a diverse range of creators spanning various categories including  fashion and lifestyle, ecommerce, and music, using the platform to create merchandise, develop interactive content, and effectively market their brands.

Creators can also design and market merchandise on Fourthwall by choosing from hundreds of products available on the platform. Other features involve handling customer support for creators and helping creators reward their supporters with personalized "thank you" videos, integrations, custom promo codes, and more.

Fourthwall operates without any monthly fees, upfront costs, or contractual obligations. Creators purchasing products from Fourthwall’s catalog of merchandise need only pay for the cost of the product they choose. For self-sourced products sold by creators on the platform, no fees are charged and for digital products sold on the platform, a flat fee of 3% is charged.

Fourthwall only accepts creators that meet one or all of the following criteria: 1) Twitch: Creators must have a minimum of 100 followers and possess an account that is at least three months old or 2) YouTube: Creators must have a minimum of 500 subscribers and possess an account that is at least three months old or 3) Twitter: Creators must have a minimum of 1,000 followers and possess an account that is at least three months old.

Key customers and partners

Notable creators such as Cody Ko, Marques Brownlee, Philip DeFranco, Simone Giertz, and Charlotte Dobre are among those who have partnered with Fourthwall, with the platform having successfully processed over one million orders for them as of xx.

In May 2023, Jellysmack and Fourthwall announced that they would jointly introduce novel business prospects in ecommerce and memberships directly to Jellysmack's lineup of creators.

Funding and financials

Fourthwall’s latest funding round raised an undisclosed amount in May 2023 and included participation from Jellysmack.