Frontify is a Swiss cloud-based hub whose web-based and desktop app which provides a centralized location for an organization’s design guidelines, digital assets, and templates. It also allows teams to collaborate on designs and campaigns by creating templates that comply with the company’s design guidelines. Moreover, these designs can be shared across teams, ensuring consistency among multiple designs. Frontify integrates with third-party software commonly used by design teams including Figma, Sketch, Templafy, and Adobe XD.
The platform’s differentiating feature is claimed to be in offering usage statistics on all of the assets stored in the platform. Moreover, it is able to track the status of the assets in a project.
In June 2023, Frontify acquired TwicPics to create a seamless brand management experience, merging asset delivery services and a leading DAM platform.
Users of Frontify’s solutions claim to have experienced a 367% customer ROI.
Key customers and partnerships
The company caters to customers from different industries such as, Aviation, Automobile, Real Estate, Sports, and Media. Some of the notable customers include Microsoft, Uber Volkswagen, and Lufthansa.
Funding and financials
In September 2021, Frontify raised EUR 42.8 million (approximately USD 50 million) in Series C funding led by Revaia. Existing investors EQT Ventures and Blossom Capital also participated. The round follows its USD 22.3 million Series B funding announced in January 2020. The funds were allocated for product development, expanding into newer markets such as the US, and growing its existing team of 200.
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