Yoyo Wallet

Overview
Activities
Digital Wallets?
Product stageSegments
Expansion
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Semi-closed wallets
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Yoyo Wallet is a mobile payment and loyalty platform that enables customers to make payments, earn rewards, receive personalized offers, and access digital receipts through a simple QR code scan. The company's technology utilizes a double tokenization system, where payment details are securely stored by a trusted provider and tokenized twice, ensuring enhanced security. Yoyo Wallet operates two distinct applications: a retailer app that provides insights into customer behavior and preferences, enabling targeted marketing campaigns, and a consumer app that facilitates loyalty program participation, payments, and rewards redemption.

The platform integrates with point-of-sale systems, transforming anonymous shoppers into identifiable customers with defined purchasing habits. In October 2020, Yoyo Wallet merged with South African startup wiGroup, creating a global loyalty company serving clients across the UK, Europe, Africa, and Australasia. The merger enabled the combined entity to leverage resources across regions and invest in a consolidated software-as-a-service (SaaS) product.


Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
2nd Floor, 78 Whitfield Street London GBR
Founded year:
2013
Employees:
101-250
IPO status:
Private
Total funding:
USD 60.3 mn
Last Funding:
USD 30.0 mn (Series C; Oct 2018)
Last valuation:
-
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