Dataweave

DataWeave is an ecommerce analytics platform that provides actionable insights to brands and retailers through its proprietary data aggregation and analysis capabilities. The company captures billions of data points from diverse sources, ensuring 95% data accuracy at any scale. DataWeave's platform transforms complex data into practical recommendations, enabling businesses to make informed decisions and drive growth.

Key offerings include ecommerce analytics solutions focused on product availability, share of search, content quality, ratings and reviews, pricing strategies, and promotions. By monitoring and optimizing these critical digital shelf metrics, DataWeave empowers brands to enhance product discoverability, improve customer experience, and ultimately boost sales conversions on ecommerce platforms.

In September 2022, DataWeave acquired the founding team of Vectorised AI Labs, a startup specializing in AI-powered product search solutions for retailers. This acquisition strengthened DataWeave's AI capabilities and positioned the company to address emerging challenges faced by its clientele.

Furthermore, in October 2023, DataWeave announced that one of its clients, a prominent CPG brand in the baked goods and desserts category, leveraged DataWeave's digital shelf analytics suite, including modules for Amazon like Share of Search, Share of Category, Availability, Ratings and Reviews, and Content Audit. Over a one-year period from August 2022 to July 2023, the brand achieved notable improvements in key metrics such as impressions, page views, and conversion rates, resulting in an impressive 8.5% year-over-year increase in ecommerce sales on Amazon.