AptDeco

AptDeco is an online furniture resale marketplace that facilitates the exchange of used furniture through a seamless and convenient process. The platform allows users to buy and sell pre-owned home furnishings from popular brands like West Elm, Pottery Barn, Restoration Hardware, and more, at discounts of up to 70% off retail prices. AptDeco's unique model eliminates the need for warehouses by enabling direct transactions between sellers and buyers, even across different regions, creating a truly circular economy.

AptDeco's platform guides sellers through a simple listing process, providing data-informed pricing recommendations based on brand, condition, age, and retail price. The company's expert team enhances every listing to maximize sales success, curates shops, and makes personalized recommendations to buyers. Shoppers on AptDeco can find a wide range of furniture and decor, including excess inventory, floor models, and lightly damaged products from major home retailers and furniture brands.

In November 2022, AptDeco announced its national expansion with the launch of nationwide shipping, making furniture resale accessible across the continental US. This move enabled the company to extend its Standard Service Zone model, where it previously facilitated same-day pickup and delivery through its highly trained in-house Delivery Team.

By facilitating the continued lifecycle of furniture, AptDeco has prevented thousands of pounds of furniture from ending up in landfills, equivalent to planting 1 million trees or removing 5 million cars from the road. Through its partnership with the Williams-Sonoma, Inc. family of brands, AptDeco has resold thousands of products, giving them a new home and avoiding the landfill.