Future provides a payment and rewards ecosystem to reduce carbon footprint. The company offers a FutureCard visa debit card to reward customers who spend sustainably. Future offers 6% cashback when making purchases at FuturePartners and 5% cashback on public transport, electric charging, bikes, and scooters, renewed clothes, electronics and furniture, and plant-based meat, dairy, and eggs. The company also launched FutureScore, which supports individuals to track personal carbon footprint and provides recommendations on climate-smart living.
Key customers and partnerships
Existing FuturePartners include Back Market, Rad Power Bikes, Just Salad, Ministry of Supply, For Days, Earth Hero, Fulton, Everlasting Wardrobe and Hilos, among others. As of March 2024, over 50,000 sustainable brands and services offered cashback options for Future users.
Funding and financials
Future’s most recent funding was in December 2023, when it raised USD 6.5 million as the second tranche of its seed funding round led by its new and existing investors. The proceeds were used to acquire Fan Rewards, an AI-driven rewards platform. Previously in September 2022, the company raised USD 5.3 million as the first tranche of its seed funding round led by Accomplice. The proceeds were utilized to explore innovative initiatives to reward customers undertaking green spending habits. The company was to also add more sustainable brands to its rewards ecosystem.
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