Digital Retail Apps

Overview
Automated Stores?
Product stageSegments
Minimum Viable Product
?
Self-checkout
?

Digital Retail Apps develops mobile app-based self-checkout solutions for retail stores named “SelfPay.” Customers can use SelfPay to scan the barcodes of their purchases and complete the transaction using their preferred payment method. SelfPay supports a range of payment methods, including credit and debit cards, Apple Pay, PayPal, and Samsung Pay.

The solution can also be integrated with in-store POS systems. Notably, SelfPay uses geolocation and beacon technology to identify a customer’s entrance into a store. Retailers can either use the white-labeled multi-retailer SelfPay app or obtain a SelfPay Verify license that can integrate the solution to the retailers’ branded app.

The app supports loyalty and discount programs and enables customers to maintain loyalty points in their user profile.

Digital Retail Apps also provides a patented employee SelfPay app, where employees can use a mobile device camera to scan and verify digital self-checkout receipts of the customers as an anti-theft measure.

Key customers and partnerships

Canadian retailer Lux Beauty Boutique partnered with Digital retail apps to deploy SelfPay for its retail locations.

HQ location:
Toronto ON CAN
Founded year:
2012
Employees:
11-50
IPO status:
Private
Total funding:
USD 1.7 mn
Last Funding:
USD 900.0 k (Series A; Feb 2016)
Last valuation:
USD 5.9 mn (Feb 2016)
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Company profile
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