Magic Eden claims to be the largest NFT marketplace on Solana, with over 7.5 million transactions recorded as of March 2022. The company also added support for Ethereum-based NFTs in August 2022. Magic Eden’s offering includes a launchpad for creator NFT projects and a white-label NFT marketplace product. As of June 2022, the platform had over 10 million unique monthly visitors, 7,000+ NFT collections, 100,000+ daily wallet collections, and exceeded USD 1.8 billion in secondary trading volume.
The company announced ( March 2022 ) the launch of Eden Games, a content hub for game publishers. Eden Games was to feature dedicated gaming listing pages and host competitions and tournaments on the platform via its Discord. In March 2023 , Magic Eden announced the launch of a bitcoin marketplace on its NFT marketplace to help expand its reach. In November 2023, the firm announced the beta launch of its cross-chain wallet, which aims to simplify transactions involving NFTs across several blockchain networks. Additionally, in January 2024, the firm launched an incentive program for its users and creators. In October 2024, Magic Eden added support for the BeraChain and ApeChain blockchains.
Key customers and partnerships
In November 2023, the firm partnered with Yuga Labs, the creator of popular NFT projects, including Bored Apes Yacht Club and CryptoPunks, to establish a new Ethereum (ETH) marketplace. In February 2024, Magic Eden partnered with Pudgy Penguins, an NFT creator, to enhance the creative and collecting experience, as well as Azuki, a decentralized social token platform, to expand opportunities for NFT artists and collectors and build a stronger Solana NFT community.
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