HotStreak is a pioneering company in the sports gaming industry, offering a unique and innovative approach to live sports betting through its micro-markets technology. Launched in 2020, HotStreak's flagship product allows users to make predictions on specific events within a game, such as what will happen in the next three minutes of an NBA match or the next at-bat in an MLB game.
This micro-betting concept adds a new dimension to sports gaming by enabling users to make real-time entries based on evolving game situations, strategies, and player performances. HotStreak's advanced data science, artificial intelligence, and machine learning capabilities power this cutting-edge platform, calculating odds and lines dynamically throughout the game.
A key differentiator for HotStreak is its ability to offer same-game parlays involving multiple micro-markets, a feature unavailable elsewhere in the industry. This complex feat requires accounting for intricate correlations between player performances, which HotStreak's technology excels at through advanced algorithms and models.
As of March 2023, HotStreak had processed transactions worth USD three to USD 5 million per month on its platform, indicating significant traction and user adoption. Furthermore, the company reported profitability, although specific revenue figures were not disclosed.
In September 2022, HotStreak unveiled its decentralized SHARP protocol, aiming to streamline payments and custody processes in the sports betting industry through the use of blockchain technology. This protocol facilitates near-instant payments and custody based on pre-determined rules within the protocol itself, eliminating the need for centralized authorities.
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