DEUNA

DEUNA is a US-based Latin American-focused payment infrastructure provider that offers an ecommerce checkout solution for merchants. Merchants can connect to DEUNA through plug-ins or API/SDKs and access payment orchestration, processing, fraud prevention (through proprietary fraud tech), and end-user lifecycle management.

The company supports several payment methods and lets end users directly connect to their DEUNA accounts. Through this, users can make purchases from any shop in the network through a one-click checkout by registering once. Accordingly, merchants joining the network can access existing DEUNA users (over 3 million as of July 2022) as well.

DEUNA claims it can reduce purchasing times by 80% and improve fraud detection by 20%. Moreover, by offering a range of payment methods, it also claims that the platform enhances conversions by up to 50%.

Key customers and partnerships

In July 2022, the company reported that its revenue had grown 120x over the past year and that its clients included several large enterprises such as KFC, Pappos, and Dunkin’ Donuts.

Funding and financials

The company raised USD 30 million in Series A funding in July 2022 led by Activant Capital to invest in expanding its presence in existing Latin American markets (Mexico, Columbia, Ecuador, and Chile), entering new markets (like Brazil), and in recruitment.