Session AI is an in-session marketing platform that uses patented artificial intelligence to predict purchase intent of website visitors within five clicks. The platform analyzes clickstream data to understand visitor behavior and deliver personalized incentives in real-time, without requiring any personally identifiable information or third-party cookies. The technology can suppress offers for high-intent visitors to improve margins while delivering targeted incentives to those who need them to convert. In March 2024, Session AI launched AI Incentive Optimization, which autonomously deploys, tests, and manages on-site incentives in real-time based on commercial goals set by retailers. The company was formerly known as ZineOne before rebranding to Session AI in March 2023. The platform has demonstrated an average 25% lift in conversions for anonymous visitors and a 29.6% increase in conversions for known visitors on targeted segments. Session AI's in-session marketing capabilities have helped create hundreds of millions of dollars in incremental revenue for customers.
Key customers and partnerships
Session AI's customer base includes major retailers like Kohl's, Men's Wearhouse, KEEN, PacSun, and Advance Auto Parts. In March 2023, the company integrated with Salesforce Commerce Cloud through the Session AI Cartridge for B2C Commerce.
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