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Birdeye

Marketing Automation
Product stageSegments
Growth
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AdTech
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Birdeye offers a suite of tools for increasing a firm’s online visibility. The primary customer experience feature of Birdeye’s platform is its customer reviews tool, which can generate, monitor, and automatically respond to customer reviews and feedback. This can be harnessed on Birdeye’s platform to 1) increase a firm’s visibility by improving its online listings on search engines, 2) conduct review-based marketing through text messaging or webchat, and 3) turn customer reviews into actionable insights.

Birdeye is an official Google Partner, specializing in Google reviews, and the firm has solutions for both small businesses looking to improve their online listings and rankings as well as to give visibility to large enterprises’ reviews and reputation across geographies. The platform also allows for 1,000+ software integrations. As of October 2021, the firm had 60,000+ customers including Harley Davidson Cycles, Nissan, and BMW.

In October 2021, the firm introduced a referral marketing system that allows its clients to automate referral marketing campaigns as well as run multiple reward strategies and engage with potential customers.

Birdeye is a multi-award-winning platform and claims to be the most awarded and highest-rated customer experience marketing software. According to the firm, its clients have experienced a 350% increase in the number of reviews received per year as a result of the platform.

Funding and financials

In March 2022, the firm raised USD 60 million in funding in order to enhance its platform as well as to drive its global expansion.

Marketing Automation

Marketing Automation

Key stats
Featured companies
156
Total funding (USD)
17.9 Bn
Total addressable market (USD)
337.0 Bn
Key competitors
 
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Product Overview
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Product Metrics
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Company profile
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Recent Updates

Partnerships
Jun 14, 2023
Birdeye and Google Cloud extend partnership to manage customer feedback
Marketing Automation
Funding
Mar 10, 2022
Birdeye raises USD 60 million in Series C funding to drive its global expansion
Marketing Automation

Company Brief


HQ location:
2479 E Bayshore Rd Suite #175 Palo Alto CA USA
Founded year:
2012
Employees:
1,001-5,000
Total Funding:
USD 93.0 million
Last Funding
USD 60.0 million, Mar 2022

Funding


Investors


No investor data is available

Funding data are powered by Crunchbase
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