Poplar Homes provides virtual tours to allow prospective clients to complete the leasing process remotely and also offers tenants the option to move out of the home within 90 days after move-in should they be unsatisfied with the condition of the home. For owners, the company also provides a rent guarantee and eviction cover.
The company charges a management fee between 8% and 11% of the monthly rent, or a minimum in the range USD 150 and USD 235 per month, depending on the extent of the services. As of March 2022, Poplar Homes managed properties via its platform for over 5,000 property owners across seven states within the US.
In March 2022, Poplar Homes raised USD 53 million in Series B funding led by LL Funds. The company plans to utilize the funds to hire executives from the industry, and acquire other property management companies.
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