AppyWay

AppyWay is a provider of curbside parking intelligence based in the UK, offering a number of solutions for traffic management and smart parking. For traffic management, AppyWay provides a suite of services that provides local authorities with tools to 1) manage traffic orders, 2) gather feedback from residents on traffic order changes, and 3) visualize and map curbside parking restrictions. In March 2022, the firm entered the B2C smart parking space with the launch of AppyParking+; a parking discovery app providing drivers with information on curbside parking and loading restrictions in order to discover the cheapest and nearest parking for their destination.

The firm claims to be the first company in the world to focus on the need to create a database of all curbside parking restrictions, also claiming to have the largest standardized dataset in the UK. AppyWay achieves this through the use of IoT sensors to gather curbside demand data from 450+ towns and cities in the UK, which is then enriched through integrations with other data sources such as payment operators, navigation and traffic solutions, last-mile mobility operators, and mobility apps.

In March 2020, the firm launched a new parking application program interface (API) enabling mobility operators and vehicle original equipment manufacturers (OEMs) to leverage AppyWay’s curbside parking restrictions database.

Key customers and partnerships

As of February 2022, AppyWay’s services are used by 30,000+ users including local city councils in the UK such as Milton Keynes, Cambridgeshire, Harrogate, Southwark, and Cornwall as well as fleet and mobility operators such as Morrison Energy Services and Liftshare.

In May 2022, the firm partnered with Liberty Charge , an EV charge point operator to develop a new ‘Park & Charge’ solution for both EV drivers to discover EV charging points as well as for local authorities to provide insights for optimizing the rollout of EV charging facilities. 

Funding and financials

Appyway raised GBP 20 million (~USD 25.9 million) in Series B funding in September 2020 with participation from existing investors including Hyundai Motor Company, Sumitomo Corporation, and Aviva Ventures. The funding was to support the growth of its platform via investments in data capture technologies as well as to make strategic investments. The firm also planned to introduce data-as-a-service (DaaS) for mobility service providers and vehicle manufacturers.