Veggies Made Great

Overview
News
Convenience Foods?
Product stageSegments
Go-to-Market
?
Frozen to fresh food
?

Veggies Made Great is a plant-based company producing breakfast meals, snacks, and appetizers, with vegetables as the primary ingredient. As of October 2024, the company offered a range of frozen products including frittatas, muffins, stuffed cauliflower bites, vegetable egg patties, and veggie cakes. Its product line incorporates vegetables like zucchini, carrot, cauliflower, and kale into its foods. 

In May 2024, Veggies Made Great expanded its product portfolio by introducing Breakfast Potato Bites in four varieties: Broccoli Cheddar, Loaded, O'Brien, and Bold & Spicy.

The company's products are designed to be convenient, health-conscious options suitable for various dietary restrictions, such as its tomato and basil frittata with 80 calories and 5 g of protein per serving, while the double chocolate muffin has 110 calories and 4 g of protein. Veggies Made Great's products are claimed to be low in fat, calories, sugar, and salt, catering to health-conscious consumers. Its products are gluten-free, kosher certified, and made in a facility free from peanuts, tree nuts, and soy. All items are allergy-friendly and made with clean, simple ingredients.

Veggies Made Great's products are adaptable to various food service settings, including food trucks, restaurants, cafeterias, and coffee shops. The products can be prepared using different methods such as microwave, oven, air fryer, or rapid cook oven, providing flexibility for different kitchen environments. 

Key customers and partnerships

As of October 2024, Veggies Made Great's products were available across various major retailers and supermarket chains in the US including Walmart, Costco, Kroger, Target Shop Rite, Publix, Stop & Shop, Giant, Meijer, HEB, Ralph's, Fry's, The Fresh Market, and Wegmans. 

In October 2020, Veggies Made Great partnered with Beyond Meat to launch a line of plant-based frittatas in two flavors—Sausage & Pepper and Egg & Cheese—with Beyond Beef crumbles. The partnership marked the company’s first-ever partnership as of 2020. 

Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
1600 St George Ave Suite 301 Rahway NJ USA
Founded year:
2008
Employees:
51-100
IPO status:
Private
Total funding:
-
Last Funding:
-
Last valuation:
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