Mixmax is a sales engagement platform designed to streamline and optimize communication across the entire sales team. The platform provides powerful tools such as email sequences, automated follow-ups, and AI-driven personalization to increase response rates. Mixmax's features include a built-in dialer and real-time email activity tracking to enhance outreach efforts. It also provides data finder tools to locate and verify leads and email deliverability features to ensure messages land in inboxes and not spam folders. The platform’s combined offering sits on top of existing customer relationship management (CRM) platforms such as Salesforce and Pipedrive, which can be directly synchronized with the user's inbox. In addition, the platform integrates with LinkedIn Sales Navigator to generate leads and contact them directly from Mixmax’s interface.
In April 2024, the company launched a sales engagement platform designed specifically for Microsoft Outlook that aims to empower sales professionals by providing them with advanced tools and capabilities within the Outlook environment.
Key customers and partnerships
As of August 2024, its customers include Gong, Canva, Typeform, Meltwater, cameo, and aircall.
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