Arccos Golf is a pioneer in leveraging data and artificial intelligence to help golfers improve their game. Their flagship product, Arccos Caddie, is an AI-powered system that automatically tracks shots using sensors attached to clubs. It delivers personalized insights, including strokes gained analytics for different aspects of a player's game and each club in the bag.
The system combines automatic shot tracking, GPS, and advanced analytics through a personalized strokes gained model. Key features include a rangefinder, smart club distances, and caddie advice tailored to an individual's performance data. In 2023, Arccos announced several enhancements, such as on-course data API, launch monitor data capture, enhanced personalization for the AI rangefinder, and an Apple Watch app.
Arccos has amassed a vast dataset, with over 700 billion data points from 625 million shots recorded across 13.5 million rounds played in 162 countries by its members. This extensive data powers the company's AI and helps partners like equipment manufacturers, instructors, and media companies with research, marketing, clubfitting, and coaching.
As of March 2024, new Arccos members improved their handicap by an average of 5.71 strokes in their first year of using the system. The company has partnerships with major brands like PING, TaylorMade, Cobra, Srixon, Cleveland Golf, Microsoft, and Club Champion.
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