Valor Equity Partners is an operational growth investment firm that focuses on growth companies across various stages of development. For decades, it has served its companies with the expertise to solve the challenges of growth and scale. Valor Equity partners with companies and entrepreneurs who are committed to the highest standards of excellence and the courage to transform their industries.

Valor Equity Partners

Expa is a startup studio and venture fund designed for entrepreneurs to create and launch new companies. Started in 2013 by Uber co-founder Garrett Camp, Expa is a team of experienced founders and entrepreneurs dedicated to identifying the next big idea and partnering with the future generation of leaders to build great companies. Our partners have founded or led some of the most valuable and well-known companies including Uber, Twitter, LinkedIn, FourSquare, StumbleUpon, AddThis, MetroLyrics, and Envoy.  Expa has raised $350 million from a number of investors including Expa Founder/CEO Garrett Camp and other LPs.

Expa

Fika Ventures is an early-stage, B2B venture capital firm based in Los Angeles. Founded in 2016, Fika focuses on pre-Series A software companies in sectors like vertical SaaS, fintech, commerce enablement, healthcare, and marketplaces.

Fika Ventures

CoFound Partners is an early-stage venture firm that helps founders build a repeatable sales motion. The company was founded in 2019 by Jordan Wan and is headquartered in New York, United States.

CoFound Partners

Twelve Below operates as a venture capital firm.

Twelve Below

F-Prime's roots are in one of America’s great entrepreneurial success stories. Fidelity Investments was founded in 1946 and grew from a single mutual fund into one of the largest asset management firms in the world, with over $2 trillion in assets under management. For the last forty years, this venture capital group has had the privilege of backing other great entrepreneurs as they built ground-breaking companies in technology and life sciences, including Atari, MCI, ROLM Corp., Alibaba, Ironwood Pharmaceuticals, and Ultragenyx.  Today, F-Prime's funds are larger and more global, but its teams are still small and local. F-Prime stays true to its entrepreneurial roots. In the US and Europe, F-Prime Capital Partners is investing in healthcare (formerly Fidelity Biosciences) and in technology (formerly part of Devonshire Investors). In other geographies, its sister fund is called Eight Roads (formerly Fidelity Growth Partners), with investment teams in London, Shanghai, Beijing, Hong Kong, Tokyo, and Mumbai.   Together F-Prime brings a world of insight, domain expertise and relationships to support entrepreneurs. Without the pressure of fundraising from outside investors, F-Prime Capital Partners focuses all of its time finding and helping great entrepreneurs build important companies.

F-Prime Capital

Great Oaks is an early-stage venture investment firm that invests in seed and series a investments in tech-based startups. It was founded in 2005 and is headquartered in New York.

Great Oaks Venture Capital

Flyover Capital is a venture capital firm that invests in early-stage companies funds. We do one thing, and we do it well: We support people who are underestimated for no reason other than doing business in the Flyover region. When we invest, we do it early — and with great conviction. Then we get to work because your success is our success. We're here for you in the good times and especially the bad times, all to ensure you have the resources to be successful.

Flyover Capital

Ritholtz Wealth Management

Mariner Wealth Advisors is a financial services company specializing in risk management and consultancy services. we provide holistic, innovative and client-focused solutions. We bring together talented resources, innovative offerings and proactive advice with a single purpose in mind – to deliver confidence to our clients so they can focus on what’s most important.

Mariner Wealth Advisors

Dispatch

Dispatch helps independent financial advisors to build ideal firms through strategic investments and advanced technology.

Formerly known as OneAdvisory, Dispatch provides a data orchestration solution specialized for wealth tech firms. The company specializes in syncing client data across an advisor's tech stack, enabling seamless flow and real-time updates of client information across various platforms without the need for manual data entry. The firm’s solution can be used to onboard clients, with automated client profile creation, and a secure digital workflow to enable clients to create their own profiles. Its solution also supports digital account openings facilitating the opening of multiple accounts for multiple custodians together with real-time validation to avoid account rejections and duplicate signatures.

Old CRMs were complicated, expensive, and limited. Simpler, cheaper CRMs targeting SMEs have arrived.

SME CRM

OneAdvisory Rebrands as Dispatch, Closes $8 Million Seed Funding Round

Formerly known as OneAdvisory, Dispatch provides a data orchestration solution specialized for wealth tech firms. The company specializes in syncing client data across an advisor's tech stack, enabling seamless flow and real-time updates of client information across various platforms without the need for manual data entry. The firm’s solution can be used to onboard clients, with automated client profile creation, and a secure digital workflow to enable clients to create their own profiles. Its solution also supports digital account openings facilitating the opening of multiple accounts for multiple custodians together with real-time validation to avoid account rejections and duplicate signatures.Dispatch provides APIs that can integrate across a range of wealth tech and other software including Orion, eMoney, Wealthbox, and Salesforce. This approach helps firms to onboard clients instantly to their entire tech stack, eliminating redundant data entry and maintenance across applications​​​​.The company claims to have generated significant value for its users. A case in point is helping a USD 15 billion RIA generate more than USD 13 million in additional annual revenue through enhanced efficiencies.Key customers and partnershipsThe firm specializes in providing solutions across the wealth tech space for registered investment advisors (RIAs), FinTechs, and wealth management firms.Funding and financialsIn January 2024, Dispatch raised USD 8 million in a seed funding round led by F-Prime Capital with participation from existing investors such as Fika Ventures, Great Oaks, and Twelve Below. The firm planned to use the funds to expand its engineering and client service resources and to enter into additional partnerships with CRMs, financial planning tools, and custodians.Key competitors: None comparable (Dispatch is the only data orchestration solution we have identified that specializes in solutions for wealth tech firms.)

Benchmark Email is a sales and email marketing solutions provider for SMEs. The company also owns two CRM platforms - 1) BenchmarkONE, and 2) Contacts+. BenchmarkONE is an integrated CRM, sales, and marketing automation platform which helps users track, organize, and manage current and prospective customers. It was formed by the September 2019 merger of Benchmark Email and Hatchbuck and, as of September 2020, had 500,000 users worldwide.In February 2020, BenchmarkOne acquired MarketVolt, an email marketing platform, leading to the development of the K12 edition of the platform. This product helps educators, communicators, recruiters, and administrators automate repetitive tasks so they have more time to focus on teaching.Benchmark Email <a href="https://sp-edge.com/updates/469">acquired Contacts+ </a>, an SME-focused CRM platform that syncs contacts across Apple, Microsoft, and Google Workspace, in February 2021. Subsequently, BenchmarkEmail integrated Contacts+ with its entire suite of products including i BenchmarkONE, to help the company expand its market reach to Android and Apple users and give Benchmark Email access to Contacts+’s customer base of over 20,000.In addition, the firm has expanded its product offerings and automation capabilities by leveraging AI &amp; ML. This includes 1) smart sending AI, a machine learning tool in-built in its email automation solution to increase email deliverability (July 2022); 2) <a href="https://sp-edge.com/updates/12027">“Smart Content,</a>” an AI copywriting tool allowing users to use existing content to automatically generate ready-made content for email campaigns at scale (August 2022), and 3) <a href="https://sp-edge.com/updates/29885">Smart Design</a>, an AI-driven email creation tool which can generate branded email templates instantly (May 2024).Key customers and partnershipsIn <a href="https://sp-edge.com/updates/32130">July 2024</a>, Benchmark Email, integrated with Canva, to allow users to design emails and images using Canva's AI-powered platform and easily send them through Benchmark's email platform.

Benchmark Email

Insightly is a developer of a cloud-based CRM platform focused on SMEs. Insightly’s CRM platform includes real-time lead routing, email management tools, dashboard to monitor key sales metrics, custom app creation tools, and tools to automate complex multi-step business processes. Insightly’s focus is on improving customer analytics to enhance customer experience (CX) and it does this through multiple integration features, which give users a wide range of flexibility. While its core integration is with Microsoft 365 and Google Workspace, Insightly can also integrate with 2000+ integrations including Xero, QuickBooks, Mailchimp, and Slack.&nbsp;Insightly’s three other products that can be be integrated with its CRM platform are 1) <a href="https://sp-edge.com/updates/5611">Insightly Service</a>— a customer service and support ticketing product that helps organizations resolve customer issues, share important customer insights across relevant departments in real-time, 2) Insightly Marketing— a marketing platform which includes tools to map customer journeys, email creation tools, options to capture feedback, and campaign management tools, and 3) <a href="https://sp-edge.com/updates/477">AppConnect</a>— a no-code workflow automation platform which integrates finance, IT, marketing, HR, and other business apps with the Insightly platform. AppConnect provides more than 500 pre-built connectors to apps, including Google Workspace, SAP, PayPal, Shopify, Slack, and Dropbox and automates data transfers eliminating the need for professionals with coding skills and data tools. Insightly also provides a mobile app that includes flexible features for enhanced project management and data security.In <a href="https://sp-edge.com/updates/32132">July 2024</a>, Insightly merged with Unbounce, a provider of landing page creation and optimization software to enhance its CRM and marketing capabilities. Insightly continued to maintain a standalone identity post merger.Key customers and partnershipsAs of October 2022, Insightly was used by 25,000+ customers including Bloomberg, Sanofi, and Bosch. The firm claimed that manufacturers experienced a 70% lift to ROI and a 58% growth in customer win-rates a a year after using Insightly’s CRM.nsightly also has partnerships with other apps such as Evernote, PandaDoc, Zapier, HubStaff, Proposify, Kixie, and Quotient. In November 2022, Insightly joined <a href="https://sp-edge.com/updates/14991">Intuit’s QuickBooks solutions provider program </a>to integrate its CRM platform with QuickBooks accounting solutions.Funding &amp; financialsThe company’s last funding round was in April 2016, where it raised USD 25 million in a Series C financing round led by Scott Bommer, former founder of SAB Capital. The company was to use the funds to expand its CRM to service larger businesses and to build its direct sales team.

Insightly

Pipedrive is an activity-based CRM platform built around scheduling, tracking, and completing activities. It includes tools built specifically to analyze sales, generate leads, automatically schedule follow-ups, and help close deals efficiently at each stage of growth. The platform also integrates with more than 275 third-party apps and includes some of its internally developed add-ons such as LeadBooster—which is a lead generation tool containing a database of around 400 million lead profiles, 10 million company profiles, and Web Visitors—which helps enterprises analyze customer activity in their websites. In June 2022, the company expanded its suite of products with the addition of <a href="https://sp-edge.com/updates/10898?industryIds=8">campaign management tools, </a>Additionally, in September 2022, the firm announced the beta launch of a <a href="https://sp-edge.com/updates/13458?industryIds=8">workflow automation feature </a>under its “Campaigns by Pipedrive” solution. In May 2023, the firm launched a developer hub, a centralized online app development platform to enable its technology partners and developers to build new app integrations for Pipedrive’s marketplace.In .April 2024, it introduced <a href="https://sp-edge.com/updates/28961">Pipedrive AI </a>, a suite of AI tools including an AI-powered sales assistant, AI-generated email writing, AI email summarization, AI smart app recommendations, and an AI-powered Marketplace search.Pipedrive has four standard plans (Essential, Advanced, Professional, and Enterprise), allowing users to subscribe to customizable plans based on individual requirements for specific features. In May 2023, the firm also launched a “Power best value plan” to enable SMEs to meet the specific requirements needed to scale their business operations. As of March 2023, Pipedrive has more than 100,000 SME customers worldwide, with an employee headcount of over 800. Key customers and partnershipsIn August 2023, Pipedrive <a href="https://sp-edge.com/updates/21407">partnered with RapidVerify </a>to integrate the firm's identify verification solution to Pipedrive’s CRM platform. The new integration is expected to provide real-time verification and help mitigate potential risks of fraud.Funding and financialsIn November 2020, Pipedrive received a majority investment from private equity firm Vista Equity Partners. While the amount of investment was not disclosed, it has resulted in Pipedrive achieving unicorn status, with an estimated valuation of USD 1.5 billion. The acquisition is expected to boost Pipedrive’s expansion capabilities outside of the US and Europe, the most recent of which was China in mid-2020. Pipedrive would continue to operate as a separate entity from Vista. However, this partnership would help Pipedrive optimize its product portfolio and expand its customer base by continually investing in the company’s go-to-Market engine.

Pipedrive

Streak claims to be the only SME CRM app that integrates entirely within Gmail inboxes. It allows users to simultaneously create emails for mass mail, while maintaining a personal touch. It also has an email tracker and spreadsheet features.

Streak

Formerly known as ProsperWorks, Copper is a CRM platform built with Google Workspace integration, which helps users make notes, follow up, and close sales directly from their Gmail accounts. Copper became the recommended CRM on the Google Workspace Marketplace in 2015 and was named Google’s Partner of the Year in 2016.The company was rebranded Copper after five years of operation in July 2018. Along with the name change, the company simplified its product and enhanced its Google Workspace partnership.Copper claims that its clients on average have experienced a 30% improvement in sales reporting, a 35% decrease in the sales cycle period, and 36% better response time to customers. As of Q3 2018, Forbes noted that Copper was winning over Salesforce customers in the SME market segment, driven by its affordable price and ease of installation.In February 2021, Copper acquired Sherlock, an engagement analytics and scoring platform (deal value undisclosed). Copper plans to integrate Sherlock into its current platform to help customers identify the best times for sales conversion, ensure lasting revenue, and build stronger relationships. The merger is expected to fill the growing demand for CRM systems to provide insights that drive meaningful actions. In addition, the firm has entered into product integrations to extend the use case of its product offerings, culminating in the lauch of its <a href="https://sp-edge.com/updates/13559">integration marketplace </a>in October 2022, providing users with access to 70+ integrations covering a variety of use cases including customer support, meeting scheduling, project management, and website tracking.Key customers and partnershipsAs of August 2022, Copper counted more than 30,000 paid customers in 100+ countries and supported nine languages. Apart from SME users, In 2019, Copper was found to be the number one CRM for small to medium sized advertising agencies, with more than 900 agency customers.Apart from its longstanding partnership with Google, Copper has its own partner program which it revamped alongside its rebranding to include higher margins (up to 30%) for resellers, focusing particularly on top-tier Google Workspace resellers to SMEs.Funding and financialsIn May 2019, the company raised USD 15 million in a Series C funding round, which it plans to use to further expand its market share in Europe, the Middle East, and African regions, where it currently generates around 30% of total revenue.

Copper

This type of CRM can also be known as Strategic CRM as it allows businesses to collect, organize and share valuable customer data among multiple teams across the company, which enables them to work coherently to increase customer lifetime value and thereby profitability. 
The two main aspects of Collaborative CRM are: 1) Interaction management, and 2) Channel management. The former allows businesses to analyze all customer interactions to proactively identify issues and resolve them efficiently. The latter enables businesses to identify and record the communication preferences of customers. This type of CRM is ideal for a business which has multiple departments and stakeholders, offices/branches in various locations and a heavy focus on customer data being transparent and easily accessible by everyone.

This type of CRM collates, stores and analyzes customer data, which includes basic information, marketing data, sales data and customer service records. Using this information, users can get a better idea of customer demand trends and purchase behaviour. Further, companies can track leads and identify which marketing campaigns generate the highest ROI. Sales data helps users identify which products/services are best sellers, seasonal trends, highest revenue generating sales representatives and most profitable locations. Moreover, service data helps businesses assess three main areas: customer service, customer satisfaction and employee performance. This type of CRM is ideal for companies which have sales processes driven by account management and end-users who value metrics and are encouraged by data transparency.

This type of CRM facilitates smooth business operations, by focusing on the automation of three main areas: sales, marketing and after-sales service. It automates the customer record creation process and daily tasks such as scheduling meetings, transitioning leads and generating sales reports. These CRMs also include marketing automation tools for complex email marketing campaigns. Customer service is also automated by the provision of self-service options via phone or laptop. This type of CRM is particularly useful for businesses involving heavy customer interaction.

Certain startups provide industry-specific solutions such as for hair salons and convenience stores

Provides cloud-based platforms and mobile access to CRM systems

Dispatch

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