Razer

Overview
News
Wearable Tech?
Product stageSegments
Go-to-Market
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Wearable lifestyle and entertainment devices
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Razer is a leading global lifestyle brand for gamers that designs and manufactures high-performance gaming peripherals, laptops, and software solutions. Founded in 2005, the company has established a vast ecosystem catering to the gaming community, including hardware like gaming mice, keyboards, headsets, and the acclaimed Blade gaming laptops. Razer's software offerings include Razer Synapse for IoT connectivity, Razer Chroma for customizable RGB lighting across devices and games, and Razer Cortex for optimizing and launching games.

Razer's peripherals business is a market leader in gaming peripherals across the US, Europe, and Asia-Pacific. The company's systems business, particularly in the US, leads the premium gaming laptop segment and is gaining market share in new international markets. New product categories like broadcast equipment and gaming chairs are also increasing in popularity.

In 2021, Razer's revenue grew by 33.3% year-over-year to a record USD 1.62 billion, driven by increased demand during the pandemic. The peripherals segment consistently remains the largest revenue contributor, reaching USD 1.1 billion in 2021. Razer's software user accounts grew by 50% year-over-year to about 150 million, with monthly active users rising by over 51.4%.

Key customers and partnerships

Razer has partnered with notable gaming teams and organizations, including LemonDogs, LGD, Evil Geniuses, and professional players from various disciplines like MMA, BMX, wakeboarding, and poker tournaments, to represent the brand in competitive events.

Razer has partnered with various hardware manufacturers, including AMD, AOC, ASRock, Biostar, Colorful, Cougar, Ducky Channel, EK Waterblocks, Lian Li, MSI, Team Group, Thermaltake, ViewSonic, Wooting, and Zotac, to ensure compatibility with the Razer Chroma Connected Devices Program, enabling synchronized RGB lighting across over 300 devices.


Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
11622 El Camino Real San Diego CA USA
Founded year:
2005
Employees:
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IPO status:
Private
Total funding:
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Last Funding:
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Last valuation:
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