mPulse Mobile is a healthcare technology company specializing in conversational AI and digital engagement solutions. Founded in 2014, the company focuses on improving health outcomes and business efficiencies by engaging individuals with tailored and meaningful dialogue. mPulse's platform combines behavioral science, analytics, and industry expertise to help healthcare organizations activate their consumers to adopt healthy behaviors. The company's solutions excel at reaching and engaging diverse member and patient populations on their healthcare journey, utilizing a combination of engagement channels such as SMS, IVR, email, and RCS.
mPulse's technology interprets consumer responses and chooses the best next message to continue the conversation, learning consumer preferences about topics, channels, language, and active time of day to adjust future outreach accordingly. This automated approach allows for scalable, interactive engagement across whole populations. The company's solutions address key healthcare challenges like medication adherence, gaps-in-care, and plan navigation. As of January 2022, mPulse was engaging nearly 50 million Americans and was on track to power over half a billion digital interactions in 2021.
In January 2021, mPulse acquired The Big Know, a digital learning company, to add streaming health education experiences to its offerings. This acquisition combined mPulse's ability to reach and engage member populations with The Big Know's learning expertise and rich media health education experiences. In January 2022, mPulse further expanded its capabilities by acquiring HealthCrowd, a communications platform-as-a-service innovator focused primarily on the Medicaid market. These acquisitions enhanced mPulse's ability to deliver personalized conversational experiences and streaming content formats.
In December 2023, mPulse announced the acquisition of HealthTrio, a provider of health management and member engagement solutions, and Decision Point healthcare Solutions, an analytics and member experience optimization company. These acquisitions positioned mPulse as a full-service member engagement, analytics, and activation platform for healthcare organizations.
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