Cue is a South African AI-driven customer service platform founded in 2018. The company provides businesses with chatbots and live chat functionalities for WhatsApp and social media channels, enabling efficient customer assistance. Cue's platform leverages large language models to enhance customer service experiences, aiming to reduce wait times and operational costs for businesses. The company's persistent engagement window guides agents through optimal customer interactions, facilitating quick implementation of customer-facing processes and policies at the department level.
Cue's technology offers flexible process automation, including scripting, data capture and retrieval, and system navigation. It also provides direct access to knowledge management, guidance for customer experience and legal compliance, and optimized data collection. The platform has demonstrated significant success across various industries. For King Price Insurance, Cue achieved a 77% return on investment through automated insurance quotes on WhatsApp as of October 2023. An unnamed insurance provider saw a 73% reduction in customer service costs. In the education sector, Cue doubled the sales conversion rate for one provider, while a retailer experienced a 95% reduction in print marketing costs coupled with increased sales revenue. Cue had driven a 160% sales conversion for Mancosa and increased response rates by 13% and 7% for AutoZone and Richfield, respectively.
Key customers and partnerships
Cue has worked with over 300 clients since its inception. Notable customers include King Price Insurance, Affinity Health, Mancosa, AutoZone, and Richfield. The company has expanded its operations to the UK, indicating its growing international presence.
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