Osmo is a pioneering startup in the field of AI and scent, aiming to digitize smell through innovative approaches. The company has developed a groundbreaking AI system that can rapidly discover novel fragrance ingredients and create scents praised by industry experts. Osmo's technology accelerates the search for ingredients that meet higher safety, sustainability, and environmental standards, bringing more focus and consistency to fragrance development.
At the core of Osmo's capabilities is the Principal Odor Map (POM), the world's first generalized odor map. Developed using graph neural networks trained on a dataset of 5,000 molecules, the POM can predict the scent of molecules based solely on their molecular structure. It outperforms human scent prediction in 53% of cases and has characterized the olfactory properties of half a million potential scent molecules.
Osmo's technology complements the expertise of the fragrance industry by augmenting the skills of master perfumers. The company has created scents with notes that were previously untapped, offering new possibilities for the fragrance industry. In addition to fragrance development, Osmo aims to digitize smell to capture, transmit, and remember scents, unlocking new forms of artistic expression and enabling better health monitoring and disease detection.
Key customers and partnerships
In August 2023, Osmo announced the hiring of renowned Master Perfumer Christophe Laudamiel, who has 25 years of experience creating acclaimed scents for brands like Abercrombie & Fitch, Beyoncé, Estée Lauder, Thierry Mugler, and Tom Ford. Laudamiel will guide Osmo in bridging traditional fragrance expertise with innovative approaches, shaping novel perfume styles using ingredients with new smells and artistic effects.
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