Within (VR/AR)

Within is a virtual reality (VR) content creation company founded in 2014 and based in Los Angeles, US. The company specializes in producing immersive VR experiences, including short animations, horror films, music videos, and documentaries. Within's core offering is its VR app, which allows users to view and stream VR content. The app serves as a platform for distributing many of the world's best virtual reality stories from creators across five continents. Throughout its existence, Within has launched its app on 10 different VR headset platforms and had millions of users engage with its content.

The company has experimented with various forms of immersive storytelling, including multiplayer VR experiences like "Life of Us," "Chorus," and "Lambchild Superstar." Within also developed Wonderscope, an augmented reality reading app for children. In recent years, the company shifted its focus to creating Supernatural, a VR fitness experience that transports users to breathtaking global destinations and allows them to exercise with virtual coaches. Supernatural utilizes the Meta Quest VR headset and aims to make fitness more engaging and joyful through immersive technology.

Key customers and partnerships

Within has collaborated with several prominent media organizations to produce VR content. The company partnered with CNN to create a documentary about the impact of climate change on Iceland's vanishing glaciers. In 2015, Within worked with The New York Times to produce a VR chronicle following three child refugees seeking asylum. These partnerships demonstrate Within's ability to leverage VR technology for storytelling in journalism and documentary filmmaking.