KP Frozen Foods (KPFF) is a British food manufacturer and distributor specializing in frozen ready meals. The company offers an extensive range of over 200 products across nine frozen food categories, including both tertiary brands and leading brands. KPFF's product lineup features a variety of "fakeaways" and chip-shop favorites, such as Salt and Pepper Chicken, Katsu Chicken Curry, Kebab, Sausages, Chips & Gravy, and Chip Shop-Style Curry & Chips. These meals are designed to be cooked in air fryers or conventional ovens, with preparation times under 20 minutes. As of April 2022, KPFF claimed to be the first-to-market in Britain with an extensive range of air fryer meals, catering to the growing popularity of air fryers in UK households. The company's air fryer meals contain less than 915 calories per serving, positioning them as healthier alternatives to traditional takeaways.
KPFF has developed a fully integrated "direct to store" supply chain solution to streamline its distribution process. This system allows store staff to place orders through the company's website using an iPad, with deliveries made directly to stores the following day. Orders are processed at KPFF's 4,500 pallet frozen distribution center in Birkenhead, where picking begins immediately upon order confirmation. The company's strategic location near Liverpool and the M53 motorway enables it to serve frozen food retailers across the UK efficiently.
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