Uncle Arnie's

Uncle Arnie's is a pioneering brand in the cannabis beverage industry, offering potent and flavorful drinks infused with THC through its proprietary nanomolecular technology. Launched in May 2020, the company's flagship product, the eight oz High Dose Cannabis Beverage, swiftly became a hit, rising to become one of the top-selling SKUs in the cannabis beverage category in California. By the end of 2022, Uncle Arnie's had solidified its position as the #1 cannabis beverage brand in the state.

The company's success can be attributed to its innovative product development, strategic expansion, and strong distribution network. Uncle Arnie's initially focused on the California market, securing placements in over 40% of dispensaries across the state. In September 2022, the introduction of two oz shots further fueled the brand's growth, contributing to nearly 50% of its revenue within just three months and penetrating 60% of the dispensaries carrying Uncle Arnie's products.

As of January 2023, Uncle Arnie's had sold over 1 million bottles, generating over USD 4 million in lifetime sales since its launch. The brand's retail footprint had expanded significantly, with its products available in over 450 stores across California. Notably, seven of its SKUs ranked among the top 10 cannabis beverages in the state.

Building on its success in California, Uncle Arnie's embarked on an expansion strategy, launching in Oregon in October 2022 by securing deals with one of the state's largest retailers, Nectar, which has over 35 stores. The company also signed expansion deals in Michigan, Nevada, and Washington, with plans to enter Colorado, Arizona, and East Coast states as legalization efforts continue.

Key customers and partnerships

Uncle Arnie's has garnered a loyal customer base, as evidenced by the high demand reported by its retailer accounts. One notable example is the company's partnership with the renowned cannabis brand STIIIZY, where Uncle Arnie's products sold out within five days at STIIIZY stores, prompting a reorder ten times larger than the initial order. This rapid success with STIIIZY's coveted customer base underscores Uncle Arnie's appeal and potential for further collaborations in 2023.