Lemon

Lemon is a Manchester-based fintech company that provides a platform for small and medium-sized businesses (SMBs) to discover, finance, and control their software-as-a-service (SaaS) subscriptions. The company's core offering is a subscription management tool that allows SMBs to manage all their SaaS subscriptions in one place, establish overspend, gain clarity on company-wide SaaS usage, and streamline business costs. Research suggests that SMBs can spend upwards of GBP 30,000 on SaaS software each year, with some businesses unaware of the extent of their SaaS expenditure. By using Lemon's platform, SMBs can reduce their average spending on SaaS by 20%.

In April 2024, Lemon successfully raised over EUR 580,000 in pre-seed funding led by SFC Capital and Pitchdrive. The funding will support the company's product development, including the appointment of a new Chief Technical Officer and a Content & Community manager. During this stage, Lemon will focus on working with its early customers to tailor the product to their pressing needs, optimizing tools, and moving toward product-market fit while continually working to reduce SaaS spend for SMBs.

Lemon also plans to eventually expand its product functionality to include cost-saving instant credit options for SMBs. This will allow businesses to capitalize on discounted annual software subscriptions offered by vendors while retaining the comfort of monthly payments.