Bipi is a leading European car subscription startup based in Madrid, Spain. Founded in 2017, the company offers a hassle-free alternative to car ownership through flexible, all-inclusive monthly subscriptions for new and used cars. Customers can choose any vehicle from Bipi's fleet, paying a single monthly fee that covers the car, insurance, maintenance, taxes, and roadside assistance. The entire process is digital and 100% online, allowing users to subscribe, swap, or cancel their vehicle conveniently.
Bipi's key differentiator lies in its seamless and transparent digital experience, eliminating the need for financing, down payments, or long-term commitments associated with traditional car ownership or leasing. The company initially pivoted from its on-demand parking service before finding success with the subscription model. As of 2024, Bipi has served over 10,000 subscribers across Spain, France, and Italy, employing over 120 people.
In July 2021, Bipi was acquired by Renault Group, marking one of the largest car subscription exits in Europe. The company continues to operate as a standalone entity backed by Renault, offering its services through the bipicar.com platform.
By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.