Returnity Innovations

Returnity develops reusable shipping and delivery packaging systems for brands and retailers. It leverages its proprietary solution, the 3P Platform, which enables a data-driven approach to packaging. The firm provides a complete design and development solution with a 30-day reusable packaging analysis, followed by a 60-day customized pilot program to measure performance against key performance indicators (KPIs). Upon successful completion of the pilot, the final phase involves scaling, which includes a 90-day timeframe. During this time, Returnity produces custom packaging based on the insights gained from the pilot program, develops employee training materials, and formulates a joint rollout plan for the scaled implementation. Returnity's reusable packaging suits multiple use cases, including internal logistics, retail operations, and rental/try-before-you-buy scenarios.

Key customers and partnerships

As of February 2024, the platform reported a million shipments and deliveries per month. Its customers included Estée Lauder, PayPal, New Balance, SPAR, and Rent the Runway.

In July 2020, Returnity partnered with Polygiene, a company specializing in antimicrobial technology, to launch a new product with antimicrobial treatment, marking a significant step toward safer and more sustainable packaging solutions.

Funding and financials

In February 2022, Returnity raised USD 3.1 million in a Series A funding round led by Brand Foundry Ventures to support the expansion of its operations and the development of reusable packaging systems for multiple industries, including fashion rental and grocery delivery.