Quantive

Quantive (formerly Gtmhub and rebranded in December 2022) offers objective and key results (OKRs) software that assists in employee performance management. Specifically, the company’s core products include Quantive Results, Quantive Signals and Quantive Strategy.

Quantive Strategy: offers AI-powered risk detection, contingency planning, summarization and decision management. In line with this, in February 2024 the company launched StrategyAI, claimed to be the world’s first AI-powered strategic intelligence platform.

Quantive Results: offers AI-powered goal setting and OKR management, whiteboard collaboration, dynamic updates with integrations into platforms such as Slack, weekly team check-ins, among other features. Paid monthly plans for the product are offered at USD 9 per user.

Quantive Signals: is a complementary platform that offers AI-powered tools to forecast OKR progress, engagement insights and risk levels linked to achieving certain strategic objectives.

The company announced the acquisition of Cliff.ai (June 2022), a UK-based operational intelligence software that uses ML to help enterprise teams track and review KPIs. Using its integration with more than 100 third-party business applications, Cliff.ai monitors data to identify factors and root causes that affect KPI anomalies, while automatically notifying relevant team members. The company previously acquired Koan (February 2022), an OKR status and tracking platform, to complement its enterprise offering.

Key customers and partnerships

As of April 2024, the company served more than 500,000 users from over 2,000 businesses across 70 industries. Notable enterprises served included Adobe, T-Mobile, Mazda and Red Hat.

Funding and financials

In its latest funding round (December 2021), Quantive raised USD 120 million in Series C funding led by Index Ventures. The fresh funds were expected to be used to scale its operations, increase market penetration, and introduce new product features, including predictive and prescriptive capabilities.

Quantive focuses on enterprise clients and reported that its annual contract value (ACV) and paying users grew 10x in 2020 with gross margins of 90%.