Doris

Doris is a fashion technology company that provides virtual try-on solutions for retailers, enabling customers to visualize clothing on their own bodies across both online and physical retail environments. The company's proprietary AI technology allows retailers to integrate garment images that customers can virtually try in different sizes. In 2023, Doris launched its Widget solution that transforms online shopping by enabling consumers to mix and match various pieces and sizes, offering 96% accuracy in size recommendations. The company's Sizing 2.0 technology empowers consumers to visualize how different sizes fit on their bodies, allowing them to make informed decisions based on their preferences. According to company data, retailers using Doris's technology have seen approximately three times higher conversion rates and a 1.6 times increase in average basket value, along with significant reductions in return rates.

The company expanded its offerings with Doris Magic Mirror, which provides an immersive trial experience in physical retail stores, bridging the gap between digital and brick-and-mortar commerce.