Cinch is a company that provides marketing automation software for small- and medium-sized businesses. The company's tool allows businesses to automate various processes through a no-code interface, offering a data-enriched and personalized marketing approach. Cinch's software includes features such as email communication, texting, customer data profiles, digital ad audience management, direct mail, and a consumer data platform. The technology aims to help businesses find new customers, win back old ones, and maintain quality service for existing clients. As of January 2022, Cinch had achieved over USD 1 million in annual recurring revenue (ARR) and profitability with a small team and limited resources for sales and marketing, indicating strong product-market fit.
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