Advantage Club provides an artificial intelligence-enabled (AI-enabled) platform to drive employee engagement and retention, which includes features to create rewards and recognition programs, sales contests, automated incentives, and early wage withdrawal capabilities for employees.
Key customers and partnerships
With more than 10,000 brand partners, the company served over 370 corporations such as Concentrix, Teleperformance, Hexaware, EY, and Target in more than 70 countries across North America, Asia, and the Middle East, as of November 2021.
Funding and financials
The company’s latest funding round (announced in September 2021) and concluded in November 2021, where it raised USD 3.3 million in additional funding to close its pre-series A round at USD 5.0 million. The round included Jetty Ventures, Earlsfield Capital, and SMC Advisors. The funds were raised to expand the company’s operations worldwide and introduce more tech-led products and features. Part of the funding was allocated to invest in machine learning (ML) and AI, and to hire across sales, marketing, and tech teams, growing its headcount to 170 from 70.
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