Mux is a video infrastructure platform that provides APIs for developers to build video experiences across on-demand, live, and real-time formats. The company's flagship product, Mux Data, is an analytics platform that helps monitor and improve video streaming performance by measuring metrics like startup time, rebuffering, video quality, and playback failures. Through its API-first approach, Mux handles complex video infrastructure tasks including transcoding, encoding, content delivery network (CDN) management, and device compatibility. The platform supports multiple codecs including H.264, H.265, VP9, and Apple ProRes, while offering features like adaptive bitrate streaming (ABR) and thumbnail generation. In May 2022, Mux launched Real-Time Video, making it the first platform to unify all video formats under a single API with latency under 150 milliseconds for live interactions. The company expanded its offerings in September 2023 by integrating with New Relic to provide end-to-end visibility into streaming video performance across platforms.
Key customers and partnerships
Mux's analytics platform is used by major media companies including Paramount, Discovery, ViacomCBS, PBS, and Vimeo. The company's infrastructure powers video experiences for organizations like Robinhood, VSCO, IGN, and Equinox Media. In September 2023, Mux partnered with New Relic to deliver comprehensive monitoring solutions covering the entire streaming workflow. The platform has been used to monitor major sporting events.
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