GoRolloe

Overview
Pollution Management Tech?
Product stageSegments
Ideation
?
Air pollution control & remediation
?

GoRolloe develops air purifying hardware specifically designed to capture brake dust pollution at source. The technology consists of a device attached to bicycle wheels that filters air pollution as the wheel spins. The system uses a set of fins that pull in air, pass it through filters, and expel cleaner air back into the environment. The device requires no additional energy to operate and is lightweight. The technology aims to address the issue of brake dust pollution, which releases fine particulate matter into the atmosphere, affecting urban air quality and public health. The device was designed to be manufactured at a relatively low cost, with plans for a retail price of approximately GBP 40 (USD 54). The hardware incorporates sustainable materials, including recycled tires and contact lenses in its construction. GoRolloe developed a companion mobile application that helps users track the amount of pollution filtered and manages filter replacement notifications. The company had plans to introduce the product to retailers in Spring 2023.

Key customers and partnerships

GoRolloe established several technical partnerships to develop its product. The company partnered with The Imagination Factory, a London-based design firm, for assistance with air-flow, filtration impact, and assembly development. Total Sim collaborated on the Computational Fluid Dynamics studies of the device. The company also formed partnerships with healthcare provider BUPA through its ECO Disruptive programme and with Distrupol, a polymer distributor, for sustainable materials development.


Sources

Disclaimer: This company profile has been generated using data obtained through automated web searches and advanced generative AI technology. While we strive to ensure the accuracy and reliability of our sources, auto-generated information could be outdated or inaccurate and should be verified independently.
HQ location:
London GBR
Founded year:
2020
Employees:
-
IPO status:
Private
Total funding:
-
Last Funding:
-
Last valuation:
-
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