Arable was established with the aim of providing measurements, insight, and predictions that enable growers to address risks with crop management. The key market of focus has been the US, though the company’s product has been used in 39 different countries.
The company provides real-time data updates on irrigation and weather, such as reports on plants and crop management, to allow users to make informed decisions, while also being able to precisely measure different farming-related data such as temperature and humidity. Thus, the company falls under the categories of precision and smart farming.
The company’s product, Arable Mark, is an irrigation management tool whichsynthesizes climate, plant, and soil data to produce visualizations. Through a web dashboard and smartphone app, Arable Mark exposes precipitation, crop water deficit, soil moisture, chilling hours, and other metrics gathered from sensors. Customers using Arable’s platform have reportedly shown to reduce irrigation by upto 50% and pesticide usage by 15%. In May 2023, the company commercially introduced Arable Mark 3 which includes a 5 MP camera, an optional wind anemometer, and advanced plant and environmental sensing capabilities.
The company’s customer base is quite broad in the agriculture value chain, and includes farmers, advisors, insurers, processors, lenders, and governments that find Arable useful to gauge facts on the ground in real time, and in turn reduce risk and increase certainty with decision making.
Key customers and partnerships
As of July 2022, the company serves over 400 customers across 40 countries, and has partnered with agribusiness players like Bayer , BASF , and Nutrien , as well as large consumer food companies such as Mars , Lamb Weston , and Treasury Wine Estates , as well as fellow startups like Planet , Terramera , and Pivot Bio primarily to expand the reach of its platform.
In August 2024, Arable collaborated with Google to leverage agritech to promote water conservation and crop productivity among Nebraska farms.
Funding and financials
In July 2022 , Arable raised USD 40 million in Series C funding led by Galvanize Climate Solutions to support product development, delivery of new services, and international expansion.
Despite the Covid-19 pandemic, the company’s sales grew by 4x during 2020 and 2022, while reporting a 300% sales growth in Q3 2020 alone.
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