Snappr is a freelance marketplace for photographers, which claims to be the world’s largest on-demand content creation network. The platform is a graduate of the 2017 Y Combinator winter cohort. The platform allows businesses and consumers to instantly book on-demand photographers for various events. Further, the company claims it accepts only 5% of the freelancer applicants into its platform.
The company offers Snappr Workflows, a software suite designed for businesses seeking to automate large-scale visual content production. It also provides Snappr AI, a GenAI image creation service specifically tailored for the food and beverage and e-commerce industries.
Snapper made two notable acquisitions in the past. In April 2018, it acquired Australian online directory for photographers, Photography.com.au. The directory had a customer base of 5,000 at the time of the acquisition. In August 2020, Snapper acquired Eversnap, a provider of professional wedding photography services launched in 2014, who, at the time of the acquisition, had around 1 million users. The two acquisitions bolster Snappr’s goal of being the go-to brand for photography services.
Snappr generates revenue via a 5% service fee charged on users who book photographers on its platform.
Key customers and partnerships
As of October 2024, Snappr stated that over half of the Fortune 500 companies use one of their products.
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