Maropost is a cloud-based marketing automation and customer engagement platform that offers an integrated suite of solutions for businesses. The company's platform enables marketing teams to strategically interact with audiences across multiple channels, including email, SMS, social media, and push notifications. Maropost's technology leverages artificial intelligence capabilities like predictive analytics and machine learning algorithms to personalize marketing campaigns, improve targeting, and drive revenue growth.
Originally founded in 2011 by Ross Andrew Paquette, Maropost started as a small startup in Toronto, Canada. Over the years, the company has expanded its offerings through strategic acquisitions. In 2022, Maropost acquired Australian retail point-of-sale software provider Retail Express and ecommerce platform Neto. The following year, in 2023, they acquired AI-powered site search and merchandising solution Findify. Through these acquisitions, Maropost has evolved into a comprehensive commerce cloud platform that combines ecommerce, inventory management, order management, shipping labeling, and advanced point-of-sale capabilities alongside its marketing automation tools.
Maropost serves thousands of customers worldwide, including notable brands like the New York Post, Shopify, Fujifilm, Hard Rock Cafe, and Mother Jones. The company operates a hybrid workforce model, with employees based across offices in Canada, the US, India, Australia, and Sweden.
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