Gladly is a customer service platform that leverages AI to provide personalized and efficient support for brands. The company offers two main products: Gladly Hero and Gladly Sidekick. Gladly Hero is designed for human customer service agents, organizing customer conversations into a single, lifelong conversation across all channels. It uses AI capabilities to summarize conversations, suggest replies, and rewrite copy. Gladly Sidekick, introduced in July 2023, is an AI and automation platform that enables customer self-service through no-code authoring solutions for creating automated conversation threads. The platform includes Gladly Answers, a searchable knowledge base for frequently asked questions.
Gladly's approach differs from traditional ticket-based systems by focusing on people rather than case numbers. The platform combines rich customer data with brand understanding to engage customers 24/7 using both AI and support teams. It offers native integration of multiple communication channels, including voice, email, SMS, chat, and social messaging. Additional features include an IVR system, contextual callbacks, dedicated hero assignments for VIP customers, and proactive outreach capabilities. Gladly also provides tools for performance monitoring, such as Liveboards for real-time updates on contact center metrics and Insight Builder for custom report creation.
Key customers and partnerships
Gladly's customer base includes several well-known brands in the retail and ecommerce sectors. Some of its key customers are Allbirds, Bombas, Crate & Barrel, Ulta Beauty, and Warby Parker. These companies leverage Gladly's platform to enhance their customer service operations and build customer loyalty. In July 2023, Gladly acquired Thankful, an AI company specializing in customer service automation, to expand its AI capabilities and offer more comprehensive solutions to its clients.
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