Flashpoint is an international investment group с. US$400m AuM with a focus on Western Tech Companies founded by expats from Emerging Europe & Israel. Flashpoint manages six venture funds: four VC funds, a Venture Debt Fund, and a Secondary Fund. Investors in Flashpoint’s funds include more than 120 major family offices and HNWIs. The company has offices in New York,  London, Tel-Aviv, Budapest, Warsaw, Riga, and Nicosia. The funds have made investments in over 50 companies including names such as Guesty, Chili Piper, and Office RnD. Flashpoint has completed eleven exits, including the sale of its stakes in Shazam (to Apple) and Chess.com (to PokerStars founders and General Atlantic).

Flashpoint

nvp invests in seed-stage B2B software companies based on data-driven and thematically oriented convictions, reinforced by industry insights and relationships.  Our tight-knit team of investment professionals executes with a startup mindset, putting decades of operational experience to support entrepreneurs throughout the journey of building a business.

nvp capital

Corporate Executive Board is a member-based advisory company. The Company equips senior executives and their teams with insight and actionable solutions to drive corporate performance. It also provides data analysis, research, and advisory services. Corporate Executive Board was founded in 1983 and is based in Arlington, Virginia.

Corporate Executive Board (CEB)

ICONYC labs is a accelerator firm specializes in early-stage and startups. It invests in early-stage Israeli tech startups looking to accelerate growth and cut time to market.  ICONYC seeks investments in Enterprise Software, Internet of Things (IoT), Artificial Intelligence (AI), Digital Health, Drones, Fintech, Digital Media. Arie Abecassis and Eyal Bino founded it on March 29, 2015, with its headquarters in New York City.

ICONYC labs

Service Provider Capital is a venture capital fund that co-invests in series A deals led by institutional venture funds. It was founded in 2014 and is based in Golden, Colorado.

Service Provider Capital

Falmouth Ventures seeks to invest in innovative companies that will reshape the business economy.

Falmouth Ventures

Boomtown supports great people in building great companies. Boomtown's bespoke accelerator programs help startups turn ideas into profitable, scalable businesses. From health tech and connectivity to hardware and IoT, Boomtown builds custom programs for each company’s needs. Founders receive $20K in seed funding, $1.7MM+ in discounts and perks, customized curriculum, strategic support from partners and staff, office space and amenities, access to expert mentors, connections to accelerator alumni, Demo Day, and exposure to potential corporate customers and funding.

Boomtown Accelerators

3Lines (https://3lines.vc) is a venture capital firm based out of Denver, Colorado. 3Lines invests $1M - $5M in Future of Work, Enterprise and Industry, and AI-powered early stage companies with $1M - $10M revenue in the US and India.

3Lines

Sapir Venture Partners is a micro-VC firm that focuses on pre-seed stage investments and provides mentorship to founders who are passionate about leveraging cutting-edge science and deep technologies to create a positive impact.

Sapir Venture Partners

Meritage Funds is a Growth Equity Firm. We invest in entrepreneurs who are building technology enabled service and other recurring revenue businesses.

Meritage Funds

Crawley Ventures is a wholly-owned subsidiary of Crawley Petroleum, formed to make non-petroleum investments including direct investments in private companies and investments in venture funds and hedge funds. Crawley Ventures invests in seed, early, and expansion stage companies seeking capital to fund opportunities with significant growth potential. Portfolio companies are in a broad range of industries including high tech optics, financial services, software, manufacturing and wireless technologies.  We have an old-school philosophy of being investors and partners in our portfolio companies. We look for opportunities with superior management and great potential that would benefit from our operating experience.  Since we invest our own capital, we have a great deal of flexibility in structuring and Plant sprouting from the ground.supporting our investments and are not limited by adhering to narrowly defined types of investments. Our time frame is flexible. If we see a company achieve significant milestones and continue to demonstrate a strong business concept, we will continue to support the company.

Crawley Ventures

FirstMile Ventures invests in seed stage technology companies. They aim to invest early in a company's life and help them set the pace for future success. They are located in Colorado but consider investment opportunities across the U.S.

FirstMile Ventures

CEB Ventures

Lavrock Ventures is a venture capital firm specializing in early-stage (Series A) investments. It seeks to invest in cybersecurity and enterprise software companies. The firm often invests in commercial-focused technologies with potential relevance in National Security

Lavrock Ventures

IAG Capital Partners is an investment firm that sole source of financing and investment rounds with other debt and equity investors.

IAG Capital Partners

​Denver Angels is a private investment group that invests in the next generation of great companies across Colorado.

Denver Angels

CaliberMind

CaliberMind develops a B2B customer data platform for revenue marketers. It provides marketing attribution, engagement scoring, funnel insights, pipeline conversion points, and churn data, too.

CaliberMind is a customer data and revenue analytics platform specializing in B2B marketing. It offers marketing and revenue teams a data modeling and analytical solution built on a customer data platform (CDP) that integrates with data sources such as ad services, data warehouses, and customer relationship management (CRM) data.&nbsp;

Using AI to automate, enhance and optimize marketing activities

Marketing Automation

Calibermind

Jean Tali Joins CaliberMind as New B2B SaaS Sales Executive

CaliberMind is a customer data and revenue analytics platform specializing in B2B marketing. It offers marketing and revenue teams a data modeling and analytical solution built on a customer data platform (CDP) that integrates with data sources such as ad services, data warehouses, and customer relationship management (CRM) data.&nbsp;The platform leverages AI to provide solutions including customer data cleaning and segmentation as well as campaign performance attribution. In August 2018, the firm introduced its account-based marketing (ABM) strategy tool, which can be integrated with market automation or CRM platforms including Salesforce. In October 2022, the firm launched ‘CaliberMind Funnels’, a revenue analytics and visualization module which it claims is well-suited for first-time B2B marketers. The platform has integrations with 150+ applications including Salesforce, Terminus, and Marketo.Key customers and partnershipsAs of March 2022, the firm had ~50 customers, serving 300+ users. This mainly consisted of B2B technology vendors including NS1, Airship, Fairmarkit, Cority, and Plante Moran.

Outbrain is an algorithm-based content recommendation and discovery platform that curates native advertising content from the open web, providing personalized content for brands to increase customer engagement. Outbrain also allows content publishers to amplify its reach by supplying content to the platform. As of September 2023, customers could access 7,000+ online content sources including content by the Washington Post, Guardian, and BBC.&nbsp;Outbrain has been a pioneer in the content recommendation space and was the first to introduce an algorithm-based content recommendation in 2008. It was also the first to introduce a self-service platform for content recommendation in 2012. In May 2021, it tested “QualityRatings,” a tool that implements quality guidelines for the content featured on its platform while using machine learning and AI to create a more personalized user experience. In September 2022, the firm launched <a href="https://sp-edge.com/updates/13122">Keystone</a>, a business optimization solution for publishers.&nbsp;Outbrain has made a series of acquisitions over the years while making enhancements to its product offerings. In November 2021, <a href="https://sp-edge.com/updates/6992">Outbrain acquired vi</a>, a contextual video intelligence platform for USD 55 million to grow its CTV and other display ads offerings. In August 2024, Outbrain acquired <a href="https://www.adexchanger.com/online-advertising/outbrain-acquires-teads-from-altice-for-1-billion/">Teads</a>, an SSP and video monetization company, to create an "end-to-end, full-funnel platform" by expanding into TV, video, and CTV advertising.&nbsp; Key customers and partnerships&nbsp;Outbrain’s customers include leading news media outlets such as CNN, MSN, and Sky News, serving more than a billion monthly users (by December 2022).&nbsp;&nbsp;In April 2022, Outbrain’s platform was <a href="https://sp-edge.com/updates/9907">integrated with ID5</a> to provide a privacy-first customer identification solution.

Outbrain

Marin Software is an adTech firm offering a suite of solutions for brands looking to conduct search, social media, and ecommerce advertising. The firm’s “MarineOne” solution enables Brands to integrate their data under a single platform; coupled with machine learning tools, marketers can optimize ad spending across multiple platforms. In the case of search and social media advertising, Brands can increase their visibility across a number of search engines and social media platforms including Google, Facebook, and Apple Search Ads.&nbsp;In recent years the firm has been making enhancements to transform its Marine One Software as a complete marketing campaign management &amp; intelligence solution. In line with the firm expanded its ecommerce advertising solution capabilities by increasing the number of integrations to include Criteo’s commerce media platform and Instacart’s advertising platform. In <a href="https://sp-edge.com/updates/12159">2022</a>, the firm rolled out a number of new product and features including 1) MarinOne bidding, the firm's ad bidding marketplace, 2) MarinOne support, to enable advertisers to improve ad performance with multi-edit ad scheduling solutions, 3) social rules engine, to help automate workflows, and 4) <a href="https://sp-edge.com/updates/15019">Budget Optimizer</a>, an ad budget management solution. More recently, in April 2023, the firm introduced an automation tool <a href="https://sp-edge.com/updates/17565">“MarinOne Scripts,”</a> which integrates Python scripting with its MarineOne platform, providing marketers with customized and data-driven solutions to optimize campaigns.&nbsp;Key customers and partnershipsAs of October 2021, several brands from varied industries, including Nissan, American Eagle outfitters, and Harmony, use the firm’s solutions.In 2021, the firm made a number of new initiatives in 2021, including an <a href="https://sp-edge.com/updates/7635">integration with Amazon Ads</a> and a <a href="https://sp-edge.com/updates/6973">partnership with CitrusAd </a>to expand the ecommerce capabilities of its platform. In January 2023, the company announced an <a href="https://sp-edge.com/updates/16172">integration with Yahoo</a> to broaden access to programmatic ad content.&nbsp;&nbsp;

Marin Software

Founded in China, Terminus claims to have the first account-based marketing (ABM) platform that unifies the marketing and sales teams’ roles under a single platform. Terminus specializes in B2B marketing and, according to the firm, its “Terminus Data Studio” has one of the largest B2B account databases, which by September 2021, covered more than 70 million businesses. Terminus’s customer data platform (CDP) is fully integrated with its marketing automation platform, through which teams can run multi-channel targeted campaigns across many channels including email, ad networks, live chat, and the web. This can then be analyzed with Terminus’ suite of analytics and attribution tools. By September 2021, Terminus served more than 1,000 customers, including Salesloft, Foundry, and Quantum Workplace.According to a study done by Forrester (in Q2 2020), Terminus has been recognized among the ABM platform leaders.Through a series of acquisitions, Terminus has transformed into a marketing cloud platform offering a range of services. Its two latest acquisitions took place within 12 months. In November 2020, it acquired Growflare, a lead generation and account-based intelligence platform catering to B2B startups, followed by B2B CDP Zylotech in September 2021. Terminus hoped to capitalize on these to build the most comprehensive ABM platform on the market.

Terminus

Founded in France, Brevo <a href="https://sp-edge.com/updates/18241">(formerly Sendinblue)</a> began as an email marketing automation platform catering to small and medium-scale businesses (SMB). It has since extended its services to become an all-in-one marketing platform; the range of services found on Brevo's platform include email and SMS marketing, customer relationship management (CRM) tools, landing page creation, and Facebook ad management, among others. In November 2022, the firm launched an <a href="https://sp-edge.com/updates/14388">integrated meetings solution</a> that brings together scheduling, video conferencing, and payment solutions. In March 2023, the company <a href="https://sp-edge.com/updates/17462">unveiled “Conversations”</a> to manage customer conversations across messaging channels in one centralized location.Brevo’s platform is compared with other well-known competitors such as Mailchimp and Hubspot and is commended for its live support and fair pricing, making it a strong contender in the SMB space.&nbsp;The company has expanded its product offering through a series of acquisitions during 2021-2022. Brevo acquired three firms in September 2021 for USD 47 million: 1) Metrilo, a provider of customer analytics and marketing services for ecommerce stores, 2) Chatra, a live chat messenger app for increasing online sales, and 3) PushOwl, a customer re-engagement website that uses web-based push notifications. In March 2022, the firm <a href="https://sp-edge.com/updates/9009">acquired MeetFox</a>, a meeting scheduling and video conferencing platform. In September 2022, the company <a href="https://sp-edge.com/updates/13360">acquired Yodel.io,</a> an Austrian cloud-based phone system provider, to enable additional customer touchpoints, and reduce the overall digital marketing spend for SMBs. More recently, in February 2023, the firm <a href="https://sp-edge.com/updates/16271?industryIds=62">acquired Captain Wallet,</a> a mobile wallet marketing platform, to broaden its reach internationally. In December 2023, Brevo acquired <a href="https://sp-edge.com/updates/24833">WonderPush and Octolis,</a> two customer interaction platforms, to expand its CRM capabilities.&nbsp;&nbsp;The firm achieved <a href="https://sp-edge.com/updates/15834">USD 100 million in Annual Recurring Revenue (ARR)</a> at the end of 2022 while maintaining a positive EBITDA position.&nbsp;Key customers and partnerships&nbsp;The platform catered to 500,000+ customers across 180 countries as of end December 2022.

Brevo

Acquia provides a digital experience platform (DXP) to support medium to large enterprises that use Drupal, an open-source content management system (CMS) that provides the back-end infrastructure for websites and by September 2021, powered approximately 2.1% of websites on the internet. The core product offered by Acquia is a marketing cloud that provides a full suite of services to manage the customer journey. The platform features a customer data platform (CDP), unifying data across multiple sources; sales automation tools to deliver personalized marketing campaigns across multiple delivery channels; marketing campaign management tools to manage distributed marketing teams; and a content management platform to organize and monitor content.&nbsp;Having been built on the Drupal framework, which does not require any programming skills to implement, Acquia’s marketing cloud claims to be more accessible and agile than enterprise cloud solutions provided by incumbents such as Adobe and Oracle. In 2021, Gartner’s Magic Quadrant report named Acquia a leader in DXP platforms, while a study done by Forrester (in July 2021) found that customers of Acquia’s DXP solutions experienced a payback on their investment in less than six months, generating an average return on investment (ROI) of 589% over three years.&nbsp;Acquia has made several investments and enhancements to its DXP platform. In January 2021, Acquia, in partnership with Commercetools and Lucidworks, launched “Acquia Digital Commerce,” a service for creating personalized digital shopping experiences for customers. The firm has also added a number of self-serve features to its CDP such as&nbsp;<a href="https://sp-edge.com/updates/11422">“right to erasure”</a> to bolster the privacy and security features of its platform to cater to enterprise users. In&nbsp;<a href="https://sp-edge.com/updates/35334">October 2024,</a> Acquia added AI capabilities to digital asset management solutions to accelerate campaign delivery.&nbsp;In September 2021, Acquia acquired Widen Enterprises, a digital asset management (DAM) and product information management (PIM) software company, for an undisclosed amount. As a result, customers can have a fully integrated experience on the platform, while the acquisition also added a further 700+ customers. In November 2023, the company acquired Monsido, a website accessibility and optimization solution from CivicPlus, to expand its platform capabilities.&nbsp;In&nbsp;<a href="https://sp-edge.com/updates/36365">November 2024,&nbsp;</a>Acquia acquired Monsid to expand Acquia's digital experience platform capabilities.Key customers and partnershipsBy September 2021, Acquia counted one in four Fortune 500 companies, including Johnson &amp; Johnson, Bayer, and Xerox, among its customers.&nbsp;As of September 2024, the company served more than 4,000 customers globally.&nbsp;In June 2022, Acquia&nbsp;<a href="https://sp-edge.com/updates/11352">partnered with Workato</a> (enterprise-level workflow automation platform) to integrate with Acquia’s CDP to expand enterprise use of the platform. The integration added 100+ technology integrations compatible with Acquia’s marketing cloud.&nbsp;

Acquia

Firms positioned as an 'all-in-one' marketing platform,  providing a variety of functions across the MarTech stack

Startups providing platforms for planning and managing marketing campaigns.

Startups offering tools for finding and attracting potential customers with targeted ads.

Startups providing tools to automate the execution of marketing campaigns across varied channels.

Startups providing tools for gathering, cleaning, and enhancing customer data to provide deep analytics. This also includes firms offering account-based marketing (ABM) solutions to drive targeted and personalized campaigns.

Companies that use GenAI as a core part of their product offering for marketing

Personalization tools are mainly used in AdTech and marketing campaign automation

Marketing automation provides measurement and attribution solutions to measure marketing effectiveness

Uses GenAI to automate content creation  and personalize content for marketing campaigns

Uses AI/ML to enable marketing automation, making it a core part of many companies' products

Metaverse advertising is being explored by AdTech segments for in-game advertising

The in-game advertising segment is in development and has a niche relevance to this area

Calibermind

About EDGE

Contact Us

Resources

Area of Focus

Technology Research Made Effortless