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Nyiax

Marketing Automation
Product stageSegments
Growth
?
AdTech
?

Nyiax offers a demand-side ad marketplace (DSP), allowing media buyers and sellers to list, buy, and sell advertising or audience campaigns at scale. The platform provides workflow automation and management solutions for advertisers to negotiate, purchase, manage, and reconcile advertising contracts.

Nyiax claims to be the first ad exchange to use smart contracts and blockchain technology, where any ad contract is placed on a hyperledger fabric blockchain for contract management, reconciliation, and automation. The patented technology is jointly held by Nyiax and a subsidiary of Nasdaq. 

Key customers and partnerships

As of June 2022, Nyiax was available across 50+ countries and its users included Horizonmedia, IPG, Quigley, Vayner Mediam, and Tracer.

Funding and financials

In June 2022, the firm filed for a listing on the Nasdaq , where it is expected to raise USD 20 million at a market cap of approximately USD 74 million. However, in October 2022, the company made a significant change to its plans, reducing the deal size by 59% to USD 8 million. Finally, in February 2023, the company reportedly increased the proposed IPO amount to USD 9 million.

The firm also reported that it achieved a revenue of USD 1 million as of March 31, 2022 and experienced a net loss of USD 12.3 million in 2021.

Marketing Automation

Marketing Automation

Key stats
Featured companies
156
Total funding (USD)
17.9 Bn
Total addressable market (USD)
337.0 Bn
Key competitors
 
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Product Overview
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Company profile
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Recent Updates

Listing
Jun 2, 2022
Nyiax gears up for USD 20 million IPO
Marketing Automation

Company Brief


HQ location:
New York NY USA
Founded year:
2016
Employees:
11-50
Total Funding:
USD 15.2 million
Last Funding
USD 5.7 million, Jun 2018

Funding


Investors


No investor data is available

Funding data are powered by Crunchbase
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