Zalando SE (FWB: ZAL) is Europe's leading online platform for fashion and lifestyle. Founded in 2008 in Berlin by Robert Gentz and David Schneider, Zalando has grown rapidly to become one of the continent's largest ecommerce companies. The company went public on the Frankfurt Stock Exchange in 2014.
Zalando operates as a multi-brand online retailer and marketplace, offering a wide range of products including:
Clothing, shoes and accessories for men, women and children
Beauty products and cosmetics
Home accessories and decor items
Sports gear and equipment
The company partners with over 7,000 brands, ranging from popular high-street labels to luxury designer names. Zalando also develops and sells its own private label brands. Its platform serves around 50 million active customers across 25 European markets.
In 2023, Zalando reported revenue of EUR 10.14 billion, down slightly from EUR 10.34 billion in 2022. The company aims to capture 15% of the European fashion market in the long-term, estimated to be worth EUR 450 billion. To achieve this, Zalando is expanding both its business-to-consumer (B2C) and business-to-business (B2B) operations. In B2C, it is enhancing categories like Sports and Kids & Family while offering more personalized shopping experiences. For B2B, Zalando is leveraging its logistics and software capabilities to facilitate ecommerce transactions for other businesses, with plans to develop this into a multi-billion euro segment by 2028.
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