Elastic Path Software

Elastic Path is a company that provides an open, modular, and flexible ecommerce platform designed for B2C and B2B brands. Their flagship product, Elastic Path Commerce, is a microservices-based ecommerce platform that enables the creation of innovative, unique customer experiences. It is suitable for companies expanding beyond traditional web stores and supports operations through various channels, including videos, mobile apps, augmented and virtual reality, virtual assistants, and the internet of Things.

Elastic Path Commerce Cloud, hosted on the cloud, offers stability and scalability to grow businesses and provide reliable experiences for customers, even during peak seasons. The platform is built on an API-first approach, utilizing the Cortex Hypermedia API, which supports any touchpoint, front-end, and back-end or legacy system. This approach allows businesses to untether themselves from legacy systems and seize new opportunities for innovative operational changes.

Elastic Path Commerce Cloud provides out-of-the-box core commerce capabilities, including merchandising, search and browse, pricing, bundling, order administration, cart and checkout, and customer profile management. It also offers complex catalog management, enabling businesses to import and consolidate supplier catalogues, manage configurable products, and create bundles from different suppliers to sell as their own products.

The platform supports flexible payment options, with multiple payment gateways, various payment methods, flows, and processes, and the ability to set up promotions with recurring prices and discount periods tailored to each buyer. Sophisticated promotions can be created using customer profiles, purchasing histories, items added to the cart, and shopping context, enabling differentiated customer experiences.

Elastic Path Commerce Cloud is designed for global readiness, allowing businesses to support new geographies by configuring product catalogs, currencies, and languages. For B2B businesses, it offers sophisticated account management, customer-specific catalogs and pricing, management of complex catalogs, product and service bundling, quick orders, bulk orders, requisition lists, flexible promotions and payments, intelligent search and merchandising, punchout support, and a single platform for multi-brand, multi-country, and multi-currency operations.