NeuroTrainer is a VR sports training platform that specializes in cognitive performance optimization, developed in collaboration with the National Science Foundation. The platform, which caters to athletes and coaches, incorporates proprietary priming modules, cognitive skills training, and a five-layered cognitive assessment.
The platform offers two main modules: FiredUp and LockedIn. The FiredUp module emphasizes complex sequencing to enhance reaction time, decision-making, and coordination, promoting neuroplasticity. On the other hand, LockedIn focuses on multiple object tracking to improve peripheral vision, aiming to foster a state of calm focus. Both modules are adjustable, allowing users to modify the training duration, with sessions as brief as four minutes.
In addition to these modules, the platform provides cognitive training in full-body VR environments to bolster decision-making, focus, and mental agility. For tracking and monitoring, NeuroTrainer introduced a Companion App. This application enables users to monitor their progress and receive training reminders. It also offers a dashboard for coaches to observe performance improvements within their teams. Users can access leaderboards to compare their performance with other team members and view detailed breakdowns of each module within their training plan.
Key customers and partnerships
NeuroTrainer is used by the NBA, NHL, MLB, and collegiate DI teams. As of January 2024, NeuroTrainer had ~26,000 users on its platform, with key customers including the LA Galaxy (soccer team), Toronto Maple Leafs (ice hockey team), and the San Francisco Giants (baseball team).
Funding and financials
In December 2023, NeuroTrainer raised an undisclosed amount of funding through the NOVA Prime Fund, a venture capital fund created by LG Electronics and Clearbrook. Funds were earmarked to broaden the reach of NeuroTrainer’s cognitive training tech app beyond athletes to individuals across various sectors.
Previously, in September 2023, NeuroTrainer raised USD 1.5 million in a seed funding round led by 9.58 Ventures. The company plans to expand into college and professional sports, leveraging 9.58 Venture’s network of athletes and coaches. The funding was also to be used to enhance fan engagement.
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